James Small collaborates with Vauxhall Motors for S/S’12 film
We are riding high on car/fashion collaborations today as this is the first of 2 design & speed oriented partnerships we have for you.
For S/S 2012, James Small brings Vauxhall Motors on board and decides to showcase his new collection in a pretty 'racy' way.
The film that is cleverly entitled 'Wash' gives us a glimpse of what is to come next season by Small & features a very provocative and arrogant Jaime Winstone.
'Wash' was directed by ASVOFF fame prodigy Konstantinos Menelaou - no correlation to our digital co-ordinator- with a concept that is truly a fantastically done twist on the portrayal of the sexes in the 21st century supported by the fluid and colourful designs of James Small.
james small ss12 'wash' from KONSTANTINOS MENELAOU on Vimeo.
By Andreas Menelaou Features Assistant & Digital Co-ordinator
